Pareesah
£275.00 GBP
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Description
The Pareesah: Delicate Peach Silk Jora Set with Intricate Zardozi & Beadwork
The Editor's Note
The 'Pareesah' Jora set is the epitome of ethereal sophistication, rendered in a luminescent, soft Peach silk that flatters all complexions. The graceful silhouette and the detailed ornamentation create a look of refined, heirloom-quality luxury. This is the definitive attire for elegant daytime affairs, engagement ceremonies, or sophisticated evening dinners. Sourced Factory-Direct, you acquire this level of craftsmanship, typically reserved for bespoke designer orders, with our transparent pricing and the assurance of Free Worldwide Shipping to the UK, USA, Australia, and all global markets.
The Insider Product Story: The foundation of this piece is a superior grade 80g Pure Silk, which provides the perfect structured yet fluid canvas, ensuring a breathtaking drape. This material quality and the density of the hand-work are on par with Lahore's most exclusive designer houses. The focal point is the deeply worked neckline and scattered motifs, featuring a delicate layering of Kora, Dabka, Stones, Resham, and Beads. This intricate process requires approximately 175 hours of dedicated hand-embellishment. By investing in AÏNN, you secure authentic Zardozi craftsmanship—Designer Quality Without The Label—and benefit from our direct-to-consumer model, complete with Free Worldwide Shipping.
The Artisan's DNA (Technical Specifications)
This three-piece Jora Set—consisting of a sleeveless long shirt, a tailored trouser, and a substantial 3-yard dupatta—is crafted from pure silk, selected for its soft sheen and exceptional hand-feel. The embroidery is concentrated on the bodice and the trouser cuff, utilizing a subtle mix of silver and gold-toned metallic threads (Tila and Dabka) to enhance the delicate Peach base. Miniature Beads and sparkling Stones are incorporated precisely into the floral and geometric motifs, offering a multi-dimensional, tactile finish. The construction prioritizes a flattering, comfortable drape while ensuring the integrity of the intensive hand-embellished work.
- Material: 100% Pure Silk (Shirt, Trouser, Dupatta) chosen for soft luminosity and elegant structure.
- The Craft: Hand-embellished using a combination of Zardozi, Kora, Dabka, Resham, Stones, and Beads.
- The Components: Sleeveless Long Silk Shirt, Straight-Cut Silk Trouser, 3-Yard Silk Dupatta.
Artisan Pledge: Crafted by the family of Ustad Bashir, 3rd generation Zardozi masters, ensuring ethical and authentic production.
The Smart Shopper Insight
The secret to AÏNN London's Unbranded Luxury is simple: provenance and transparency. The Pure Silk and the elite Zardozi craftsmanship on the Pareesah set originate from the very same artisan workshops (Mochi Gate Ateliers) that supply Lahore’s most prominent designers. You are purchasing identical Heirloom Quality and materials, but you bypass the designer's overhead and branding costs. Our prices are a direct reflection of the superior materials and labour, offering you Designer Quality Without The Label at a far superior value.
Stylist's Guide
- Best For: Engagement Ceremonies, Upscale Lunch & Dinner Parties, Festive Day Events.
- Jewelry Pairing: The soft Peach is elevated by light gold, Rose Gold, or intricate Polki/Kundan sets. Keep the makeup fresh and focus on polished, contemporary accessories.
- The Fit: The straight shirt is designed to skim the body. Specialist dry cleaning is mandatory to protect the delicate Beadwork and silk integrity.
Transparency
| Feature | Detail |
|---|---|
| Origin | Lahore, Pakistan (Mochi Gate Ateliers) |
| Fabric Grade/Hand-Feel | Premium 80g Pure Silk, Soft & Lustrous |
| Technique List | Hand-Embroidered Zardozi, Dabka, Kora, Tila, Stones, Beads |
| Color Shown | Delicate Peach |
| Color Options | Customization available in 35 additional colours |
| Production Model | Factory-Direct, Ready-to-Ship & Bespoke |
| Artisan Pledge | Crafted by Ustad Bashir's family of 3rd generation Zardozi masters. |
| Shipping Policy | Free Worldwide Shipping (UK, USA, Canada, Australia, RoW) |
Q&A
Q: Can the Pareesah Jora set be ordered in a different colour?
A: Yes. We offer comprehensive customization in 35 Custom Colors. Once your alternate shade is confirmed, the bespoke lead time is approximately 4 weeks days for our artisans to craft the piece.
Q: What is the delivery process for international orders to the USA or Canada?
A: We provide swift, Free Worldwide Shipping for all our garments, including this Ready to ship Pakistani formal wear, to the USA, Canada, UK, and Australia, handling all logistics seamlessly.
Q: Is the embroidery on this Peach suit authentic Zardozi craftsmanship?
A: Absolutely. This piece features genuine, intricate hand-embellished Zardozi craftsmanship executed by masters. Our focus is on providing authentic, ethical, unbranded luxury.
Product Specifications (Structured Data)
| Feature | Detail |
|---|---|
| Fabric | Pure Silk |
| Work Type | Combination of Tila, Zardozi, Kora, Dabka, Stone Work, Beads |
| Delivery Timeline | Ready to Ship (or 4 weeks days for customization) |
| Care Instructions | Specialist Dry Clean Only |
Size
All measurements are in cm
| Small | Medium | Large | |
|---|---|---|---|
| Chest | 45.7 | 50.8 | 55.8 |
| Shoulders | 35.5 | 38.1 | 40.6 |
| Sleeves | 53.34 | 53.34 | 53.34 |
| Kameez Length | 122 | 122 | 122 |
| Hips | 48.3 | 53.3 | 57.1 |
| Waist | 41.9 | 47.0 | 53.3 |
| Trouser Length | 94.0 | 94.0 | 94.0 |
| Trouser Flair | 61.0 | 61.0 | 61.0 |
| Dupatta Length | 3 yards |
Spec
| Specification | Details |
|---|---|
|
Inspired by Designer
|
Haris Shakeel |
|
Margin for Adjustment
|
4/5 inches |
|
Silhouette
|
Kameez |
|
Items Included
|
Shirt, Trousers, Dupatta |
|
Outfit Material
|
Kameez: Silk, Trousers: Silk, Dupatta: Silk |
|
Embroidery
|
Kora, Dabka, Stones, Resham, Beads |
|
Thread Work
|
Gold |
|
Cancan Included
|
No |
|
Zips Included
|
Zip on Kameez/Blouse/Maxi |
|
Outfit Weight
|
Small - 3KG | Medium - 4KG | Large - 5KG |
|
Artisan Hours
|
Hand-finished over 450 hours. Countless stitches. One unforgettable piece |
Free Shipping
Free Shipping for all items using DHL Express.
All taxes and duties are paid by us so you won't have any nasty surprises. The price you see is the price you pay.
Easy Returns
Returns accepted on faulty items only. For full details visit our returns page here
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FAQS
Find answers to common questions about our products and services
How do I take measurements for my outfit?
We provide an indepth video on how to take measurements. Please see our page dedicated size chart page
Do the dresses/tops have zips on them?
Yes all of our bridal pieces have zips on blouse and lengha bottom. Maxis and Kameez also come with zips.
Is there any space for alterations just in case we need to amend/alter?
Yes we allow for a margin of 3-5 inches for further tweaks to be made.
Where are you guys based?
Our production takes place in Pakistan. However our customer services and operational team is based in UK, Europe and USA to enable us to serve the global customer base easily.
How long have you been in business?
We launched AÏNN London at the start of 2025, however our parent company has been producing luxury Pakistani bridal and party wear for over 12 years.
What material is the outfit made in?
Each product page provides a spec sheet which included outfit material, embroidery and type of work produced on each outfit. However we can tell you that we use only the finest silk, organza, tissue, jamawar and net materials.
Is this machine work?
No absolutely not! We only ever produce hand work, we are not a fast fashion brand. Each and every single of our bridal outfit takes over 4000 hours to complete by hand and party wear outfits take approx 800 hours of hand crafting by our skilled artisans.
Are you selling copies of high-end designers?
Not at all. At AÏNN London, we believe in inspiration, much like all leading houses in our industry. Our focus isn't to simply reinvent existing lengha styles. Instead, we're dedicated to providing an elevated seamless service and innovative solutions that address the common frustrations in Asian retail. While beautiful outfits are always guaranteed, it's this complete, elevated experience that truly defines AÏNN London.
Where do you deliver to?
You'll be pleased to know we offer FREE worldwide shipping. We deliver using express DHL shipping which can take between 2-6 days depending on your location.
Do you accept returns?
At AÏNN London, we take immense pride in the exceptional quality of our garments. Due to the unique nature of our creations, we accept returns only for faulty items. Every outfit undergoes a rigorous 8-point quality check, and we even send you a video of your specific outfit before it ships. This ensures we're confident in our high standards. However, should a genuine fault occur that's not your doing, we will, of course, accept the return and cover the postage cost. Your satisfaction is important to us.
I don't have a lot of time, how long does your delivery take?
For our in stock outfits, we take 2-5 days in stitching and shipping the outfit to you which means the outfit should be with you in under 10 days. For our custom orders we take upto 4 weeks to produce custom colours and sizes.
I love this style but its not made in my choice of colour?
No problem. We offer 35 colours for you to customise this outfit in.
How does the process work after I place my order?
Once your selection is made, our meticulous process begins. For In-Stock Selections: Your chosen garment is swiftly prepared, undergoing our rigorous 8-point quality check before dispatch. A personal quality video will be sent for your approval prior to shipping, ensuring every detail meets our exacting standards. For Custom Creations: The artistry unfolds over approximately 4 weeks. Throughout this bespoke journey, we'll keep you intimately informed, with progress updates, videos, and images available upon request. Once your unique piece is perfected and stitched, it follows the same expedited, quality-assured shipping process as our in-stock items.
Can I see pictures or a video of my outfit during the production process?
Yes absolutely. These can be provided to you on request. Simply reach out to our customer services team who will be happy to help you.
Do you have reviews or testimonials from other international clients?
Yes we do! Please see our reviews page for testimonials from our customers.
Do you offer video consultations?
Yes we do. Please book in using our booking page here and we can arrange a video call to discuss design tweaks, colours, and measurements to make your experience personal and reduce the chance of miscommunication.
What is the best way to contact you if I have a question or a problem?
We have a dedicated customer services department consisting of email, telephone, Live chat and a whatsapp team set up to support our new and existing customers. Reach out via any of these methods that you prefer and we will be happy to help you.
I am looking for more modest wear. Can you add lining to sheer sleeves or raise the neckline?
Yes we can, simply reach out to our customer services team and discuss your requirements and we will do our best to accommodate your needs. We also offer free matching hijabs too, simply select this on the product page when placing an order.
What does the outfit price include? (e.g., Does it come with the dupatta, trousers, a slip/lining?)
Unlike many brands today, we do not sell items individually. Instead you will receive the full set consisting of top/blouse/kameez with matching Lengha/bottoms/trousers and a dupatta.
Will I have to pay customs, duties, or import taxes in my country?
No we take care of these for you to make this shopping experience as hassle free as possible.
What payment methods do you accept and are they secure?
Yes we use a secure payment gateway and accept payments via credit and debit cards as well as Klarna.
Do you offer payment plans or instalments, especially for large bridal orders?
Yes you can opt to pay with Klarna or Clearpay to spread your payments during checkout.
Is my parcel insured against loss or damage during shipping?
Yes we use the premium DHL shipping service which insures packages against losses and damages etc.
How do I care for my handmade outfit? (e.g., Dry clean only?)
Please see Outfit Care guide page for info on how to take care and store your outfits here