Returns policies can be confusing, especially for made-to-measure clothing. Here's a clear, plain-English overview — but always check the full policy page for the exact terms that apply to your order.

First: we prevent problems before they happen

Our biggest "returns" safeguard happens before dispatch. We film your finished outfit and you approve it on video before we ship, so colour, fit details and finish are confirmed while the piece is still with us — not discovered after it arrives. (See why we film your outfit.)

Made-to-order and bespoke items

Most AÏNN London pieces are made to your measurements in your chosen colour. Like bespoke and tailored clothing generally, these are made uniquely for you, so they typically can't be returned or exchanged simply for a change of mind. This is standard across made-to-measure womenswear — and it's exactly why we confirm everything on video first. (See ready-to-wear vs made-to-order.)

Ready-to-wear items

Eligible ready-to-wear items may be returnable within the window and conditions set out in our full policy (typically unworn, unaltered, with tags, in original condition). The exact timeframe and process are on the policy page — please read it before ordering.

If something's wrong

If your outfit arrives faulty, damaged, or genuinely not as you approved on video, contact us straight away with photos and we'll make it right. We stand behind our craftsmanship. (See how we operate.)

How to avoid needing a return at all

• Measure carefully (or ask us to guide you). (See how to take your measurements.)
• Choose your colour from the library and confirm it. (See the colour library.)
• Use the video approval to check everything before dispatch.
• Use the 3–5 inch alteration margin with a local tailor for the final fit. (See getting alterations right.)
• Ask questions before you buy — we're happy to help. (See questions to ask before buying.)

Read the full policy

This is a friendly summary, not the legal terms. For exact return windows, conditions and the process, always read our full returns & refunds policy or ask us before ordering.

Browse the bridal collection, the party wear collection, or ask us anything about returns.

Frequently asked questions

Can I return a made-to-measure Pakistani outfit?

Generally no — like most bespoke and tailored clothing, made-to-order pieces are made uniquely to your measurements and colour, so they typically can't be returned for a change of mind. This is why we confirm everything on video before dispatch.

Can I return a ready-to-wear item?

Eligible ready-to-wear items may be returnable within the window and conditions in our full policy (typically unworn, unaltered, with tags). Check the policy page for the exact timeframe before ordering.

What if my outfit arrives faulty or not as approved?

Contact us straight away with photos and we'll make it right. We stand behind our craftsmanship for anything faulty, damaged or genuinely not as you approved on video.

How does AÏNN London reduce the need for returns?

We send a video of your finished outfit for approval before we ship, make every piece to your measurements with a 3–5 inch alteration margin, and let you confirm your exact colour first — so most concerns are resolved before dispatch.

AÏNN London confirms your outfit on video before dispatch and stands behind its craftsmanship. For exact return terms, read the full policy or just ask us before you order. Get in touch.

Last updated: June 2026