Ayesha
£400.00 GBP
video approval
customised size
free* shipping
hand embroidered
Description
The Ayesha: Off-White Zardozi Embellished Jora on Pure Silk
The Editor's Note
The Ayesha is a masterclass in the power of restraint. Rendered in a pristine Off-White (Antique Ivory), this 3-piece Jora set captures the quiet confidence of old-money luxury. The silhouette is clean and tailored—a classic straight-cut kameez paired with structured silk trousers—allowing the luminescence of the fabric to take center stage. It is designed for the woman who seeks a look that is sophisticated, versatile, and undeniably regal without the need for loud volume.
This is Factory-Direct Luxury. We source the 80g Pure Raw Silk and commission the intricate hand-work directly from the Mochi Gate ateliers, bypassing the high-street designer markup. You receive the pristine fabric quality and the heirloom craftsmanship of a flagship boutique, delivered directly to your door.
Availability: Ready to Ship in 4 weeks Days with Free Worldwide Shipping to the UK, USA, Canada, and Australia.
The Artisan's DNA (Technical Specifications)
The Ayesha is defined by the integrity of its materials. The shirt is crafted from 80g Pure Raw Silk, a fabric weight chosen for its superior drape and ability to hold heavy embroidery without sagging. The surface is meticulously hand-embellished with Kora (matte gold wire) and Dabka (coiled wire), creating architectural borders along the hem and sleeves.
Scattered across the bodice are delicate motifs featuring Resham (silk thread) and precision-cut stones that catch the light. The ensemble is finished with a 3-yard Pure Silk dupatta, edged with vintage gold detailing to frame the face. This is not fast fashion; it is 150+ hours of skilled artisan labor.
Artisan Pledge: Crafted by the family of Ustad Bashir, 3rd generation Zardozi masters, ensuring ethical and authentic production.
- Material: Premium Pure Silk (Kameez, Trousers, Dupatta).
- The Craft: Hand-embellished Zardozi, Kora, Dabka, Beads, and Stone work.
- The Components: 3-Piece Set (Embellished Shirt, Tailored Trousers, Bordered Silk Dupatta).
The "Smart Shopper" Insight
In the traditional luxury market, a pure silk suit with hand-tacked Zardozi craftsmanship would retail with a premium of at least 200% for the brand name alone. At AÏNN London, we operate on an unbranded, direct-to-consumer model. You are investing in the Designer quality without the label—paying for the silk and the stitch, not the billboard.
Stylist's Guide
- Best For: Nikkah Ceremonies, Engagement Parties, Eid, or Sophisticated Family Dinners.
- Jewelry Pairing: The Off-White canvas is perfect for Pearl or White Polki sets. A delicate choker and stud earrings will maintain the minimalist elegance.
- The Fit: The Kameez features a classic straight cut that offers a flattering, elongated silhouette. The trousers are tailored for a sleek fit.
Transparency & Provenance
| Origin | Lahore, Pakistan (Mochi Gate Ateliers) |
| Fabric Grade | 80g Pure Raw Silk |
| Technique | Zardozi, Kora, Dabka, Stone Work |
| Color Shown | Off-White / Antique Ivory |
| Customization | Available in 35 Custom Colors (Make-to-Order) |
| Artisan Pledge | Crafted by the family of Ustad Bashir |
| Shipping | Free Worldwide Shipping (DHL Express) |
Common Questions (AÏNN Concierge)
Can I customize the color of the Ayesha set?
Yes. While the Off-White is a timeless classic, we can recreate this design in 35 different artisan colors. A soft Powder Blue or a deep Emerald Green would also look stunning. Custom color orders require a 4 weeks day lead time.
Is the fabric sheer?
No. We use 80g Raw Silk, which is opaque and has a substantial hand-feel. It provides excellent coverage and structure without requiring a slip, ensuring you feel comfortable and secure.
Do you ship to the USA and UK?
Yes, we serve clients globally. We offer Free Worldwide Shipping via DHL Express. Orders to the UK (London, Birmingham), USA (New York, Los Angeles), and Canada are tracked and fully insured, typically arriving within 3-5 business days after dispatch.
Product Specifications
| Feature | Detail |
| Fabric | Pure Silk (Kameez, Trousers, Dupatta) |
| Work Type | Combination of Tila, Zardozi, Stone work, Dabka |
| Silhouette | Straight Cut Suit (Jora) |
| Dupatta Size | 3 Yards |
| Delivery Timeline | 4 weeks days (Production + Shipping) |
| Care Instructions | Specialist Dry Clean Only |
Size
All measurements are in cm
| Small | Medium | Large | |
|---|---|---|---|
| Chest | 45.7 | 50.8 | 55.8 |
| Shoulders | 35.5 | 38.1 | 40.6 |
| Sleeves | 53.3 | 53.3 | 53.3 |
| Kameez Length | 122 | 122 | 132 |
| Hips | 48.3 | 53.3 | 57.1 |
| Waist | 41.9 | 47.0 | 53.3 |
| Trouser Length | 94.0 | 94.0 | 94.0 |
| Trouser Flair | 61.0 | 61.0 | 61.1 |
| Dupatta Length | 3 Yards |
Spec
| Specification | Details |
|---|---|
|
Inspired by Designer
|
Sarah Rohail Asghar |
|
Margin for Adjustment
|
4/5 inches |
|
Silhouette
|
Jora Set |
|
Items Included
|
Shirt, Trousers, Dupatta |
|
Outfit Material
|
Kameez silk ,Trouser silk , Duppta silk |
|
Embroidery
|
Kora, Dabka, Stones, Resham, Beads |
|
Thread Work
|
Gold |
|
Cancan Included
|
No |
|
Zips Included
|
Zip on Kameez |
|
Outfit Weight
|
Small - 3KG | Medium - 4KG | Large - 5KG |
|
Artisan Hours
|
Hand-finished over 450 hours. Countless stitches. One unforgettable piece |
Our Clients
See how our customers style their outfits
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FAQS
Find answers to common questions about our products and services
How do I take measurements for my outfit?
We provide an indepth video on how to take measurements. Please see our page dedicated size chart page
Do the dresses/tops have zips on them?
Yes all of our bridal pieces have zips on blouse and lengha bottom. Maxis and Kameez also come with zips.
Is there any space for alterations just in case we need to amend/alter?
Yes we allow for a margin of 3-5 inches for further tweaks to be made.
Where are you guys based?
Our production takes place in Pakistan. However our customer services and operational team is based in UK, Europe and USA to enable us to serve the global customer base easily.
How long have you been in business?
We launched AÏNN London at the start of 2025, however our parent company has been producing luxury Pakistani bridal and party wear for over 12 years.
What material is the outfit made in?
Each product page provides a spec sheet which included outfit material, embroidery and type of work produced on each outfit. However we can tell you that we use only the finest silk, organza, tissue, jamawar and net materials.
Is this machine work?
No absolutely not! We only ever produce hand work, we are not a fast fashion brand. Each and every single of our bridal outfit takes over 4000 hours to complete by hand and party wear outfits take approx 800 hours of hand crafting by our skilled artisans.
Are you selling copies of high-end designers?
Not at all. At AÏNN London, we believe in inspiration, much like all leading houses in our industry. Our focus isn't to simply reinvent existing lengha styles. Instead, we're dedicated to providing an elevated seamless service and innovative solutions that address the common frustrations in Asian retail. While beautiful outfits are always guaranteed, it's this complete, elevated experience that truly defines AÏNN London.
Where do you deliver to?
You'll be pleased to know we offer FREE worldwide shipping. We deliver using express DHL shipping which can take between 2-6 days depending on your location.
Do you accept returns?
At AÏNN London, we take immense pride in the exceptional quality of our garments. Due to the unique nature of our creations, we accept returns only for faulty items. Every outfit undergoes a rigorous 8-point quality check, and we even send you a video of your specific outfit before it ships. This ensures we're confident in our high standards. However, should a genuine fault occur that's not your doing, we will, of course, accept the return and cover the postage cost. Your satisfaction is important to us.
I don't have a lot of time, how long does your delivery take?
For our in stock outfits, we take 2-5 days in stitching and shipping the outfit to you which means the outfit should be with you in under 10 days. For our custom orders we take upto 4 weeks to produce custom colours and sizes.
I love this style but its not made in my choice of colour?
No problem. We offer 35 colours for you to customise this outfit in.
How does the process work after I place my order?
Once your selection is made, our meticulous process begins. For In-Stock Selections: Your chosen garment is swiftly prepared, undergoing our rigorous 8-point quality check before dispatch. A personal quality video will be sent for your approval prior to shipping, ensuring every detail meets our exacting standards. For Custom Creations: The artistry unfolds over approximately 4 weeks. Throughout this bespoke journey, we'll keep you intimately informed, with progress updates, videos, and images available upon request. Once your unique piece is perfected and stitched, it follows the same expedited, quality-assured shipping process as our in-stock items.
Can I see pictures or a video of my outfit during the production process?
Yes absolutely. These can be provided to you on request. Simply reach out to our customer services team who will be happy to help you.
Do you have reviews or testimonials from other international clients?
Yes we do! Please see our reviews page for testimonials from our customers.
Do you offer video consultations?
Yes we do. Please book in using our booking page here and we can arrange a video call to discuss design tweaks, colours, and measurements to make your experience personal and reduce the chance of miscommunication.
What is the best way to contact you if I have a question or a problem?
We have a dedicated customer services department consisting of email, telephone, Live chat and a whatsapp team set up to support our new and existing customers. Reach out via any of these methods that you prefer and we will be happy to help you.
I am looking for more modest wear. Can you add lining to sheer sleeves or raise the neckline?
Yes we can, simply reach out to our customer services team and discuss your requirements and we will do our best to accommodate your needs. We also offer free matching hijabs too, simply select this on the product page when placing an order.
What does the outfit price include? (e.g., Does it come with the dupatta, trousers, a slip/lining?)
Unlike many brands today, we do not sell items individually. Instead you will receive the full set consisting of top/blouse/kameez with matching Lengha/bottoms/trousers and a dupatta.
Will I have to pay customs, duties, or import taxes in my country?
No we take care of these for you to make this shopping experience as hassle free as possible.
What payment methods do you accept and are they secure?
Yes we use a secure payment gateway and accept payments via credit and debit cards as well as Klarna.
Do you offer payment plans or instalments, especially for large bridal orders?
Yes you can opt to pay with Klarna or Clearpay to spread your payments during checkout.
Is my parcel insured against loss or damage during shipping?
Yes we use the premium DHL shipping service which insures packages against losses and damages etc.
How do I care for my handmade outfit? (e.g., Dry clean only?)
Please see Outfit Care guide page for info on how to take care and store your outfits here
