Quick answer: Steam, don't iron. A handheld garment steamer is the safest way to release creases from embroidered Pakistani outfits — it relaxes the fabric without crushing zardozi, beadwork or sequins. Hang the garment, steam from a few inches away on the plain fabric and the back (never directly over heavy embellishment), keep the steamer moving, and let it cool and dry before wearing. If you must use an iron, always iron inside-out over a pressing cloth on low heat, avoiding embellished areas entirely. Test on a hidden seam first.
Heavy embroidery, sequins and metallic threadwork can be damaged by careless pressing. Here's how to refresh your outfit safely.
Why steaming beats ironing
An iron applies direct heat and pressure — which can flatten raised embroidery, melt sequins, scorch metallic thread and leave shine marks. A steamer relaxes creases with gentle heat and moisture, no crushing pressure, making it far safer for embellished pieces. (See travelling with a bridal outfit.)
How to steam embroidered fabric safely
- Hang the garment on a sturdy hanger so it falls naturally.
- Hold the steamer a few inches away — don't press it onto the fabric.
- Steam the plain fabric and the back of embellished areas, letting the heat relax creases through the fabric.
- Keep the steamer moving in smooth passes; don't linger in one spot.
- Avoid direct steam on heavy beadwork or sequins — work around them.
- Let it cool and dry fully before wearing or folding.
If you must use an iron
- Turn the garment inside out.
- Use a pressing cloth (a thin cotton layer) between the iron and the fabric.
- Use low heat, no steam burst directly on embellishment.
- Iron only the plain areas — never directly over embroidery, sequins or zardozi.
- Test on a hidden inside seam first.
Steam vs iron at a glance
| Steamer | Iron | |
|---|---|---|
| Pressure on embroidery | None | High risk |
| Risk to sequins | Low | Can melt |
| Best for | Embellished outfits | Plain fabric only |
Fabric-specific notes
- Net & organza: very heat-sensitive — steam gently from a distance. (See fabric comparison.)
- Silk: use low heat and a pressing cloth; avoid water spots.
- Heavy zardozi: steam the backing fabric only; never press the metalwork.
Caring for it long-term
Proper pressing is part of keeping an outfit beautiful for years. (See storing a heavy bridal outfit.) If you're ever unsure about a delicate piece, a specialist dry cleaner experienced with embellished garments is the safest option.
Browse the bridal collection, the party wear collection, or ask us how to care for your specific outfit.
Frequently asked questions
How do I get creases out of an embroidered outfit?
Use a handheld steamer rather than an iron. Hang the garment, hold the steamer a few inches away, steam the plain fabric and the back of embellished areas, keep it moving, and let it cool and dry before wearing.
Can I iron Pakistani embroidered clothes?
Only with great care — turn the garment inside out, use a pressing cloth and low heat, iron only the plain areas, never directly over embroidery, sequins or zardozi, and test on a hidden seam first. Steaming is much safer.
Why shouldn't I iron over embroidery or sequins?
Direct heat and pressure can flatten raised embroidery, melt sequins, scorch metallic thread and leave shine marks. A steamer avoids all of this by relaxing creases with gentle heat and no pressure.
How do I steam delicate net or organza?
Steam gently from a distance, as net and organza are heat-sensitive. Keep the steamer moving, avoid direct contact, and let the fabric cool and dry fully before wearing.
AÏNN London pieces are crafted with delicate embellishment — steam rather than iron, and they'll stay beautiful for years. Unsure about a specific outfit? Just ask us.
Last updated: June 2026
