The nikah is the heart of a Pakistani wedding — the ceremony itself — so the dress code leans elegant, refined and often modest. Whether you're the bride or a guest, here's what to wear and where to buy nikah outfits online wherever you are.

What does the bride wear for the nikah?

Nikah bridal wear is usually softer and more understated than the baraat. Brides often choose ivory, blush, soft pastels or pale gold, with refined hand embroidery concentrated at the neckline, borders and dupatta rather than dense all-over work — elegant and ceremonial without overwhelming. A modest, covered silhouette suits the occasion beautifully. Browse our nikah collection and, for softer bridal looks, the bridal collection.

What should guests wear to a nikah?

Guests should dress gracefully and modestly — think an elegant kameez set, anarkali or lightly embellished sharara in a soft or jewel tone, with sleeves and a dupatta. Avoid bridal red and heavy bridal gold, and lean a little more covered than you might for a mehndi. Our nikah guest collection is built for exactly this, and the modest collection has hijab-friendly options.

Modest and hijab-friendly styling

The nikah is the event where modest styling shines: fuller sleeves, higher necklines, a generous dupatta and longer hemlines all read as elegant and appropriate. If you wear hijab, choose colours and embellishment that complement it — and a matching hijab can be added to your order on request. AÏNN London's made-to-measure service lets you adjust sleeve and hemline length for the coverage you want.

Buying online by region

UK: a UK-based label means no import duties, faster delivery and pricing in pounds, with delivery included over £500. Canada: orders ship duties-included (DDP), so customs charges are handled up front — AÏNN London ships to Canada duties-included by tracked, insured courier. USA: US orders ship duties-unpaid, so US buyers pay import duty/customs on arrival (usually collected by the courier before delivery) — worth budgeting for. US and Canadian sizes run about two sizes below UK numbers, and Pakistani sizes smaller again, so made-to-measure (with a 3–5 inch alteration margin) is the safe choice. See our guide to buying from abroad.

Timing and colour

Plan around production: in-stock pieces ship in around 10–12 days, made-to-order takes about 4–6 weeks, and a more embroidered bridal nikah piece takes longer. For the exact ivory or pastel you have in mind, the 900+ hand-dyed colour library means you're not limited to stock shades. Klarna and Clearpay are available via our buy now, pay later option, and you'll see a video of the finished outfit before dispatch.

Frequently asked questions

What does the bride wear for a nikah?

Usually something softer than the baraat — ivory, blush, soft pastels or pale gold with refined hand embroidery, often in a modest, covered silhouette.

What should a guest wear to a nikah?

Something elegant and modest — a kameez set, anarkali or lightly embellished sharara in a soft or jewel tone with sleeves and a dupatta, avoiding bridal red and heavy bridal gold.

Where can I buy nikah outfits online?

From a label that ships internationally and offers modest, hijab-friendly cuts, like AÏNN London — UK buyers pay no import duty, Canada ships duties-included (DDP), and US buyers pay their own import duty on arrival.

Can I get a hijab-friendly nikah outfit?

Yes — made-to-measure lets you adjust sleeve and hemline length for the coverage you want, and a matching hijab can be added to your order on request.

Find your outfit: browse the nikah collection, the nikah guest collection, or match a shade in the colour library.

Last updated: June 2026