Custom Colour Library
Bespoke Colour Matching
Your Perfect Colour, Guaranteed
While our website showcases 35 signature colours, our master colour library holds over 900 embroidery thread shades. Your dream colour for your special occasion? We can create it.
900+
Thread Colours
30
Colour Families
∞
Possibilities
Beyond the 35 Colours You See Online
Every outfit you see on our website represents just a fraction of what's possible. Our artisans work with Candle® premium viscose embroidery threads — the same luxury threads used by Pakistan's finest couture houses.
Whether you have a specific Pantone shade in mind, need to match a swatch, or simply want a colour you haven't seen on our site — browse our complete master colour library below and let us know your preference.
💡 Already have a specific shade in mind? Simply reference the 4-digit code from our shade cards when you place your order, or send us a photo and we'll find the closest match.
Our 30 Colour Families
From the softest ivories to the deepest blacks — explore every shade
Pure Whites
30+ shades
Ivory & Cream
30+ shades
Yellows & Golds
30+ shades
Oranges
30+ shades
Corals & Salmon
30+ shades
True Reds
30+ shades
Burgundy & Wine
30+ shades
Blush & Baby Pink
30+ shades
Hot Pinks
30+ shades
Magentas & Fuchsia
30+ shades
Lavenders & Lilacs
30+ shades
Deep Purples
30+ shades
Navy & Indigo
30+ shades
Royal & Cobalt
30+ shades
Sky & Powder Blue
30+ shades
Turquoise & Aqua
30+ shades
Teals
30+ shades
Mint & Seafoam
30+ shades
Lime & Chartreuse
30+ shades
Forest & Emerald
30+ shades
Olive & Khaki
30+ shades
Sage & Pistachio
30+ shades
Beige & Camel
30+ shades
Bronze & Copper
30+ shades
Browns & Chocolate
30+ shades
Rust & Terracotta
30+ shades
Greys & Silvers
30+ shades
Charcoal & Black
30+ shades
Browse the Master Shade Cards
Click any card to view full size. Note the 4-digit codes to share your preferences with us.
Columns 1-6
Whites • Creams • Yellows • Oranges • Corals
Columns 7-12
Deep Reds • Pinks • Magentas • Purples
Columns 13-18
Navy • Blues • Teals • Aquas • Mints
Columns 19-24
Limes • Greens • Forest • Sage • Greys
Columns 25-30
Teals • Olives • Browns • Neutrals
How to Order Your Custom Colour
Getting your dream shade is simple
1
Browse & Choose
Look through our shade cards above. Find a colour you love and note its 4-digit code (e.g., 3809, 4569).
2
Share Your Choice
Add the colour code to your order notes, or WhatsApp us with the code along with a screenshot of the shade.
3
We Confirm
Our team will confirm your colour selection and provide a digital mockup if needed before production begins.
4
Handcrafted for You
Your outfit is created in your perfect shade by our skilled artisans, with the same 300+ hours of hand embroidery.
Tips for Choosing Your Colour
🎨 Know Your Colour Season?
Use our Colour Season Quiz or Photo Analyzer to discover which shades will flatter you most.
📸 Have a Reference Image?
Send us a photo of your ideal colour (from Pinterest, a swatch, or even a flower!) and we'll find the closest match from our library.
💡 Screen Colours Vary
Colours appear differently on every screen. For critical colour matching, we recommend requesting a small thread sample before finalising.
✨ Popular for Brides
Our most-requested bridal colours include Column 5 (deep reds), Column 4 (corals for mehndi), and Column 28 (antique golds for embroidery accents).
Frequently Asked Questions
No! Custom colour selection is included at no additional cost. Whether you choose a colour from our website or specify a shade from our master library, the price remains the same. We believe every customer deserves their perfect colour.
Our Candle® viscose threads are industry-standard with excellent colour consistency. When you specify a 4-digit code, you'll receive that exact shade. For colour matching from photos, we typically achieve 95%+ accuracy — and we'll always send you a confirmation before production.
Absolutely! Many of our designs feature 3-5 different thread colours in the embroidery. You can specify your preferred shades for different elements — for example, gold for the main motifs, burgundy for accents, and champagne for highlights. Just share your vision and we'll make it happen.
Yes! Send us a clear photo via WhatsApp or email and we'll identify the closest matching shades from our library. We'll share our recommendations with you for approval before proceeding. This works well for matching to fabric swatches, inspiration images, or even photographs of flowers or nature.
No, our standard 10-12 week delivery timeline includes custom colour orders. We keep all 900+ thread colours in stock at our atelier, so there's no additional wait time for special shades.
Yes, for customers who need absolute colour accuracy (particularly for coordinating with other outfits or venue decor), we can send physical thread samples. There's a small shipping fee for this service. Contact us to arrange.
Ready to Create Your Perfect Shade?
Browse our collection and add your preferred colour code in the order notes, or reach out via WhatsApp to discuss your custom colour requirements.
WhatsApp Us Your Colour Choice
FAQS
Find answers to common questions about our products and services
How do I take measurements for my outfit?
We provide an indepth video on how to take measurements. Please see our page dedicated size chart page
Do the dresses/tops have zips on them?
Yes all of our bridal pieces have zips on blouse and lengha bottom. Maxis and Kameez also come with zips.
Is there any space for alterations just in case we need to amend/alter?
Yes we allow for a margin of 3-5 inches for further tweaks to be made.
Where are you guys based?
Our production takes place in Pakistan. However our customer services and operational team is based in UK, Europe and USA to enable us to serve the global customer base easily.
How long have you been in business?
We launched AÏNN London at the start of 2025, however our parent company has been producing luxury Pakistani bridal and party wear for over 12 years.
What material is the outfit made in?
Each product page provides a spec sheet which included outfit material, embroidery and type of work produced on each outfit. However we can tell you that we use only the finest silk, organza, tissue, jamawar and net materials.
Is this machine work?
No absolutely not! We only ever produce hand work, we are not a fast fashion brand. Each and every single of our bridal outfit takes over 4000 hours to complete by hand and party wear outfits take approx 800 hours of hand crafting by our skilled artisans.
Are you selling copies of high-end designers?
Not at all. At AÏNN London, we believe in inspiration, much like all leading houses in our industry. Our focus isn't to simply reinvent existing lengha styles. Instead, we're dedicated to providing an elevated seamless service and innovative solutions that address the common frustrations in Asian retail. While beautiful outfits are always guaranteed, it's this complete, elevated experience that truly defines AÏNN London.
Where do you deliver to?
You'll be pleased to know we offer FREE worldwide shipping. We deliver using express DHL shipping which can take between 2-6 days depending on your location.
Do you accept returns?
At AÏNN London, we take immense pride in the exceptional quality of our garments. Due to the unique nature of our creations, we accept returns only for faulty items. Every outfit undergoes a rigorous 8-point quality check, and we even send you a video of your specific outfit before it ships. This ensures we're confident in our high standards. However, should a genuine fault occur that's not your doing, we will, of course, accept the return and cover the postage cost. Your satisfaction is important to us.
I don't have a lot of time, how long does your delivery take?
For our in stock outfits, we take 2-5 days in stitching and shipping the outfit to you which means the outfit should be with you in under 10 days. For our custom orders we take upto 4 weeks to produce custom colours and sizes.
I love this style but its not made in my choice of colour?
No problem. We offer 35 colours for you to customise this outfit in.
How does the process work after I place my order?
Once your selection is made, our meticulous process begins. For In-Stock Selections: Your chosen garment is swiftly prepared, undergoing our rigorous 8-point quality check before dispatch. A personal quality video will be sent for your approval prior to shipping, ensuring every detail meets our exacting standards. For Custom Creations: The artistry unfolds over approximately 4 weeks. Throughout this bespoke journey, we'll keep you intimately informed, with progress updates, videos, and images available upon request. Once your unique piece is perfected and stitched, it follows the same expedited, quality-assured shipping process as our in-stock items.
Can I see pictures or a video of my outfit during the production process?
Yes absolutely. These can be provided to you on request. Simply reach out to our customer services team who will be happy to help you.
Do you have reviews or testimonials from other international clients?
Yes we do! Please see our reviews page for testimonials from our customers.
Do you offer video consultations?
Yes we do. Please book in using our booking page here and we can arrange a video call to discuss design tweaks, colours, and measurements to make your experience personal and reduce the chance of miscommunication.
What is the best way to contact you if I have a question or a problem?
We have a dedicated customer services department consisting of email, telephone, Live chat and a whatsapp team set up to support our new and existing customers. Reach out via any of these methods that you prefer and we will be happy to help you.
I am looking for more modest wear. Can you add lining to sheer sleeves or raise the neckline?
Yes we can, simply reach out to our customer services team and discuss your requirements and we will do our best to accommodate your needs. We also offer free matching hijabs too, simply select this on the product page when placing an order.
What does the outfit price include? (e.g., Does it come with the dupatta, trousers, a slip/lining?)
Unlike many brands today, we do not sell items individually. Instead you will receive the full set consisting of top/blouse/kameez with matching Lengha/bottoms/trousers and a dupatta.
Will I have to pay customs, duties, or import taxes in my country?
No we take care of these for you to make this shopping experience as hassle free as possible. only USA and CANADA will be charged duties during checkout.
What payment methods do you accept and are they secure?
Yes we use a secure payment gateway and accept payments via credit and debit cards as well as Klarna.
Do you offer payment plans or instalments, especially for large bridal orders?
Yes you can opt to pay with Klarna or Clearpay to spread your payments during checkout.
Is my parcel insured against loss or damage during shipping?
Yes we use the premium DHL shipping service which insures packages against losses and damages etc.
How do I care for my handmade outfit? (e.g., Dry clean only?)
Please see Outfit Care guide page for info on how to take care and store your outfits here
